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What to look for when choosing a letting agent

Jun 05, 2024

Whether you’re already a landlord or you want to rent out a property for the first time, one of the biggest decisions you’ll need to make is choosing your letting agent. Most landlords opt to appoint an agent to handle the letting process, whether that’s a firm dedicated to dealing with rental properties, or a lettings division of an estate agency.

But did you know that letting agents are unregulated, and that as a result quality and service can vary dramatically? It means that selecting the right people to let and manage your rental property is crucial as it could make a great deal of difference to your success as a landlord.

The first step is making sure you know exactly what to look for when choosing a letting agent, so you can enjoy a stress-free experience.

1. Decide what you want from your agent

There are different levels of service available from most letting agents, and it’s key that you know what you want before you start looking at which you’ll use, otherwise you might end up with an agent that cannot fulfil your needs. Maybe you just want your letting agent to handle the process of finding a tenant, or perhaps you’d like them to look after rent collection too. In many cases, landlords are after a full management service, where a letting agency handles every aspect of the rental on a daily basis on their behalf.

2. Prioritise local market knowledge

The best letting agent will always be one that has a deep understanding and thorough working knowledge of the rental market in your local area. This is why it’s often best to go with a local company, rather than a national one. An agent should be able to demonstrate that they’re up to date with market trends, rental values and tenant demographics in your area, and have an understanding of how this could change in the future too. This will help them attract quality tenants and maximise your rental income, while ensuring your property remains competitive in the local market.

3. Consider reputation and experience

Look for a letting agent that has a solid reputation and extensive experience. Seeking out recommendations from other landlords, reading reviews and doing plenty of online research should help you assess an agent’s track record. Remember that an established letting agent with years of experience in your area is more likely to have the knowledge and expertise needed to navigate any challenges that might crop up, and you can take confidence in their proven abilities.

4. Assess their communication skills

Effective communication is key to creating a successful landlord-agent relationship. Look for a letting agent who values – and demonstrates – open and transparent communication, and who keeps you informed at every stage of the process. They should be readily accessible and responsive, so you feel satisfied that any concerns or issues that might arise down the line will be addressed promptly.

5. Ask about their tenant screening process

Make sure you enquire about an agent’s tenant screening process and only work with one that has robust measures in place. These should include credit checks, employment and identity verification and previous rental history assessments. A thorough screening process helps ensure that you’ll end up with a tenant who will respect and look after your property, as well as pay their rent on time.

Want to rent out a property with maximum success and minimal stress? If you’re looking for reliable, reputable and responsive letting agents in Salisbury and Wiltshire, contact Carter & May today. 

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